{"product_id":"gibson-les-paul-custom-70s","title":"Gibson Guitars '70s Ebony Les Paul Custom Electric Guitar with Hardshell Case","description":"The Les Paul Custom was first introduced in 1953 as an upscale version of the Les Paul model. Les Paul himself requested the model, wanting a black version of the Les Paul guitar that “looked like a tuxedo”. In 1961, the single-cutaway Les Paul Custom was discontinued in favor of a new double-cutaway model that would later become known as the SG Custom, and the original single-cutaway model was reintroduced in 1968. Thank goodness! This one is ready to go, ready to rock!  • MFSKU LPCU700EBGH1  • UPC 711106164120","brand":"Gibson Custom Shop","offers":[{"title":"Default Title","offer_id":50607334654208,"sku":"170071","price":3999.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0448\/3684\/7779\/files\/LPCU700EBGH1_2_Front_png.webp?v=1791925403","url":"https:\/\/www.twintown.com\/products\/gibson-les-paul-custom-70s","provider":"Twin Town Guitars","version":"1.0","type":"link"}